Senditoo has also signed a guarantee partnership with with leading financial institution, Banc ABC Zimbabwe, securing US dollar cash pick-ups in all Banc ABC branches across Zimbabwe.
Founded by UK based Zimbabwean Takwana Tyaranini and his Guinean business partner Ibrahima Soumano in 2016, Senditoo was an innovative service that solely focused on allowing migrants to send instant mobile phone credit to their loved ones in over 140 countries across the world.
The company’s revenue increased by over 600% globally in approximately 36 months and they have progressively become the favourite airtime transfer platform for Zimbabweans living in the UK, with 30% of their transaction volume coming from them.
The company is looking to become the leading transmittal enterprise, offering customers both the option to send airtime and money synchronously.
“We created an innovative way of sending mobile phone credit almost three years ago and it only seemed fitting to make another ground-breaking move that will make it easier for friends and family to remit money internationally at a very low cost,” Tyaranini said.
“In the last few years, Senditoo has built a sustainable brand based on transparency, and great user experience. As a result, every other week, we received emails from our current clients insisting that we add money transfer.
Our customers are at the centre of everything that we do and everything that we aim to achieve, or have achieved so far. As we continue to grow and revolutionise the way our customers transact, we want them to be part of our next journey,” he added.
Africa as a central hub for international remittance
Africa has one of the world’s most mobile populations, and African nations account for a large part of the expanding global remittance market.
Tyaranini said that with Africa’s infrastructure, the continent has a significant advantage that can drive remittances across the globe and promote financial inclusion, particularly through mobile money.
“Digital transformation is helping the flow of money and connecting more people around the world and that is where Senditoo comes in,” Tyaranini said.
Customers are being offered a number of incentives and signing up with Senditoo to remit money in the next three months will see them receive a £5 discount on their first transfer. They will also get £5 every time they refer a friend to the service and will receive a Senditoo T-shirt when they send £100 or more.
Post published in: Business