Biglaw
firms
are
ranked
in
a
multitude
of
ways,
from
gross
revenue
to
size
to
quality
of
life
and
even
prestige.
But
what
about
what
may
actually
matter
most,
the
number
of
people
who
are
searching
for
these
Biglaw
firms
on
Google?
Those
searching
could
be
associates
and
partners
interested
in
salary
information
or
looking
to
lateral,
existing
or
potential
clients,
and
even
members
of
the
media
interested
in
tracking
down
a
hot
law
firm
story.
So,
which
Biglaw
firms
came
out
on
top
of
this
new
ranking?
For
that,
we
turn
to
the
Mad
Clientist
blog
of
BTI
Consulting
Group.
Without
further
ado,
here
are
the
most
searched
Biglaw
firms
(in
alphabetical
order):
Cooley
Cravath
DLA
Piper
Jones
Day
Kirkland
Latham
&
Watkins
McDermott
Will
&
Emery
Morgan
Lewis
Orrick
Paul,
Weiss
Sidley
Skadden
This
list
is
full
of
some
of
the
heaviest
hitters
among
Biglaw
firms
when
it
came
to
dealmaking
and
litigation
in
2024.
Cravath,
the
perennial
compensation
leader,
once
again
made
the
list,
but
we’re
wondering
why
Milbank
didn’t
land
here
—
spoiler
alert:
the
firm
didn’t
make
any
of
BTI’s
lists
—
given
that
the
firm
first
started
the
special
bonuses
trend,
and
then
led
the
way
when
it
came
to
year-end
associate
bonuses.
BTI
breaks
down
the
rest
of
the
firms
that
found
search
success
in
2024
by
categorizing
them
as
“strongly
searched”
and
“searched
standouts.”
Click
here
to
see
the
rest
of
most
searched
Biglaw
firms.
Congratulations
to
all
of
the
firms
on
their
searchability
success
in
2024.
Let’s
see
which
firms
will
come
out
on
top
in
2025.
The
31
Most
Searched-for
Law
Firms
of
2024
[The
Mad
Clientist
/
BTI
Consulting
Group]
Staci
Zaretsky is
a
senior
editor
at
Above
the
Law,
where
she’s
worked
since
2011.
She’d
love
to
hear
from
you,
so
please
feel
free
to
email
her
with
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